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Tender Details
- Country: Sudan
- Summary: Below The Line (BTL) Marketing for Mobile Money Services
- SDT Ref No: 59820379
- Deadline: 25 Nov 2021
- Competition: ICB
- Financier: World Bank (WB)
- Purchaser Ownership: -
- Tender Value: Refer Document
- Notice Type: Tender
- Document Ref. No.: 1277712
- Purchaser's Detail :
- Description :
- Expression of Interest are invited for Below The Line (BTL) Marketing for Mobile Money Services - Sudan - Khartoum City and the Central States. Publication Date: 12-Nov-2021 Expression of Interest Deadline: 25-Nov-2021 at 11:59:59 PM (Eastern Time - Washington D.C.). Assignment Description : - The International Finance Corporation (IFC), the private sector arm of the World Bank Group, is an international organization whose mission is to promote sustainable private sector investment in developing countries, helping to reduce poverty and improve people's lives. IFC aims to support early-stage interventions in a small number of challenging markets to encourage the development of Digital Financial Services (DFS) and to contribute to the global knowledge base for DFS. IFC is seeking to recruit a firm to undertake customer acquisition activities in Khartoum City and the Central States (Gezira, Sinnar, White Nile, Blue Nile, North, South, and West Kordofan) through below-the-line marketing for a mobile network operator (MNO) in Sudan. The product is mobile money. The firm will work in close collaboration with the mobile money team based in Khartoum, Sudan, and the IFC Project Leader and resident advisor, based in Johannesburg, South Africa, and Khartoum, Sudan respectively.
- Documents :
Purchaser : WORLD BANK GROUP
Khartoum 2, street 39, Plot 39 P.O. Box 229, Khartoum Tel: +249-1-56553002
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